Achieves Record Results in Zalakaros tourism
More than 638 thousand overnight stays were registered last year in Zalakaros, 15 percent more than a year ago, the city among domestic tourists also became the most popular town in the Balaton region - informed the Zalakarosi Tourism Office Monday MTI..
According to the statement of the managing director Szabolcs Kovács, according to the annual tourism statistics of the KSH, 638,069 commercial guest nights were registered in Zalakaros last year. The increase is several times higher than the national growth rate of 3.84 percent and the regional growth rate of 1.6 percent.
According to Ferenc Novák, the town's mayor, with this result, Zalakaros was the most popular settlement among domestic guests in the Balaton region, ahead of the largest regional tourism operators. The city is also on the podium in terms of the total number of guest nights, after Hévíz and Balatonfüred it became the 3rd most popular settlement in the Balaton area in 2018.
Judit Czirákiné Pakulár, deputy mayor responsible for tourism, added: the increase in the Zalakaros results in 2018 was the most intense expansion in the categories of the 5 most visited Balaton settlements and the 5 most popular domestic thermal spa settlements.
It is also a unique achievement that they achieved growth in both strategic and emerging foreign markets: a 12 percent increase in foreign guest nights. The previously declining number of guest nights from the German-speaking area was turned into an increase last year, also the only one in the region, added the deputy mayor.
According to Szabolcs Kovács, these results are primarily due to the unique offer of Zalakaros, the four-season family spa and the hotels, as well as to the jointly invested work in which "coordinated, data-driven, integrated city marketing activities coordinated with the tourism players" were implemented.
This year, in addition to the Zalakaros Go Bike campaign, the Just a Moment! unique program in Europe, within the framework of which guests of the Zalakaros Fürdő can take advantage of free blood sugar testing from March, but Zalakaros hotel guests and local families are also included in the initiative - indicated the manager.
In the course of the report, it became clear that due to the epidemiological situation, there was absolutely no need to change the usual protocol. “There are six of us on the boat, plus two people in the motorcycle, we can work together according to the regulations, there’s no problem with that. There are far fewer people in the port than usual, but it could also be due to bad weather. The only difference is that the port crew wears a mask and that we have to put it on if we go to the public, but that’s all, it doesn’t interfere with the preparation. ” The 13-time blue ribbon winner told the reporter.
In the course of the report, it became clear that due to the epidemiological situation, there was absolutely no need to change the usual protocol. “There are six of us on the boat, plus two people in the motorcycle, we can work together according to the regulations, there’s no problem with that. There are far fewer people in the port than usual, but it could also be due to bad weather. The only difference is that the port crew wears a mask and that we have to put it on if we go to the public, but that’s all, it doesn’t interfere with the preparation. ” The 13-time blue ribbon winner told the reporter.
